After the show Follow-up
Plan the follow-up for every lead from the trade show.
Assign each lead from the trade show to an email blast, a sequence, or direct outreach from its owner. FieldXM adds each one to the right campaign or sequence in your sales tools, then shows you which outreach hasn’t happened.
Put each lead on the right track
Send your warm and cold leads the recap blast, your hot leads a HubSpot sequence or Salesforce cadence, and your top accounts a note from their owner. FieldXM adds each lead to its track once your team approves it.
HubSpotSee which outreach hasn’t happened
Give each lead an owner and a first-touch deadline. Then FieldXM shows you which ones are still waiting on their first touch. Step in while they’re still warm.
Credit the trade show with each booth meeting
Your reps book booth meetings straight into your CRM, linked to the event. You see the count climb through the day, as they book.